What Mistakes Do Organizations Make When It Comes To B2B?

As the discussion comparing online B2B and B2C businesses continues, what are the common mistakes companies make with these two sides of the business? Are there things that companies assume or fail to consider with B2B?

On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss online shopping and purchasing needs of B2B customers that companies often neglect. They provide their perspective on where companies typically struggle having worked with clients with both offerings.

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Episode 186