On this week’s episode of 33 Tangents, Jim and Jason are joined by Adam Jenkins. Adam is a digital analytics veteran with extensive experience in the industry. He’s watched the industry evolve and offers a wealth of information, not just with data...
This episode originally aired on May 15, 2020. We’ll be back with new episodes starting next week, September 11, 2020. On this week’s episode of #33Tangents, Jim and Jason are joined by Matt Barnett, CEO and founder of Bonjoro. Bonjoro is a...
On this week’s episode of 33 Tangents, Jim and Jason catch up on current events and recent announcements in digital analytics. Items we mentioned Google announces server-side tagging in Google Tag Manager Subscribe & Review Are you subscribed to...
In 2006 Avinash published his 90/10 rule for success in web analytics: for every $10 a company spent on analytics technology, they should spend $90 on people to use it. His argument was that while companies had “great investements” in analytics they...
The quality of data collected is often an afterthought until there is a problem and at that point it’s too late. On this week’s episode of 33 Tangents, Jim and Jason are joined by Eric Richter, a strategic consultant and data integrity expert. Eric...
On this week’s episode of 33 Tangents, Jon Narong returns to talk about mobile app analytics with Jenn and Jim. Recently Jon tweeted about the analytics content that he’s finding is coming mostly from the web perspective. Why is that the case? Why...