What is data literacy? The text book definition as per Gartner is the ability to read, write and communicate data in context, including an understanding of data sources and constructs, analytical methods and techniques applied, and the ability to...
It is common in the sports world to see top tier athletes seek out coaches that help improve and elevate their performance. In the business world, it’s a bit of a mixed bag. In many circles, seeking out coaching and feedback is perceived as a sign...
Value is a relative concept. As per the cliche, “what is one man’s trash is another man’s treasure.” Getting started in a career can seem daunting enough. Once established, the need to grow and expand will present itself to prevent becoming stagnant...
On this week’s episode of the 33 Tangents podcast, Jenn Kunz delivers her presentation “Controlling Your Marketing Tags So They Don’t Control You” was given at the Marketing Analytics Summit in Las Vegas in June 2022. Jenn is a...
Value is a relative concept. As per the cliche, “what is one man’s trash is another man’s treasure.” When it comes to Digital Analytics, this is certainly the case. What those in and close to it in an organization see as valuable, those on the...
Those that work in digital analytics often default to continuous implementation and constantly sending reports because they are low risk activities. Low risk as compared to providing insights. The minute recommendations based on data, a digital...