Buying and Selling Services: Selling Authentically

How many times have you gone into a store to look for something, but when approached by someone in sales you’ve responded with “no thanks, I’m good.”? Many are not very fond of salespeople, often feeling that a salesperson’s role is to take advantage of them and convince them to buy something that they don’t need.

This feeling may be accurate and realistic in some cases, while in others the sales person genuinely wants to help you find the best solution. As a salesperson, what value is there to being genuine and authentic? How can you show that you are not there for just a quick sale?

On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss sales and the common mistakes made during the process.

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