Whether you are working vendor-side or client-side, there is ultimately a buyer associated with the project you are engaged with. What does this mean and who is this person?
As someone leading a project, do you know who the ultimate “buyer” of your services is? Are they your day to day stakeholder? Why is knowing who this person is critical to your success?
On this episode of 33 Tangents, Jim and Jason discuss the importance of identifying the ultimate buyer of your project and risks of not doing so.
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