On this week’s episode of the 33 Tangents podcast, Jenn Kunz delivers her presentation “Controlling Your Marketing Tags So They...
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Value is a relative concept. As per the cliche, “what is one man’s trash is another man’s treasure.” When it comes to Digital Analytics...
One of the primary reasons an organization brings in a consulting firm, whether that be digital analytics, another practice, or for general...
Like many things in life, there is an art to being a consultant. The problem though is that the word consultant has come to take on...
Those that work in digital analytics often default to continuous implementation and constantly sending reports because they are low risk...
When working with data and distributing it to clients or internal stakeholders, the line between reporting and insights is often blurred...