What Are The Common Data Activation Pitfalls?

Data activation is something easily discussed and easily derailed. What are the common mistakes often made when trying to activate data? What should an organization try to avoid?

On this week’s episode of the 33 Tangents podcast, Jason and Jim conclude their conversation on the topic of data activation. They discuss the common scenarios they have seen with organizations throughout their career and the recommendations they have given to address them.

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